Hotels.com sits at the heart of Expedia Group’s lodging marketplace, with a huge app audience and a loyalty program that spans Expedia, Hotels.com, and Vrbo.
In October 2025, Hotels.com ranked No. 7 in the global “Accommodation & Hotels” category and No. 910 among all websites, according to Similarweb.
Expedia Group’s latest quarterly results show room nights across the portfolio growing year over year, while Hotels.com continues to push app-first perks and a new “One Key” rewards structure.
Key Hotels.com Stats
- Hotels.com lists more than 325,000 properties across over 19,000 destinations worldwide, giving it one of the broadest hotel inventories in the online travel market.
- The platform operates in 85 local websites, making it accessible to travelers across nearly every major global region.
- According to the 2025 Hotels.com Hotel Price Index, five-star hotels outside the U.S. can be up to 27% cheaper than comparable U.S. properties, highlighting strong value in international travel.
- Four-star stays often deliver the best value: upgrading from a 3-star to a 4-star hotel increases prices by about 38%, while jumping from 4 to 5 stars more than doubles the cost (approx. +118%).
- Searches for all-inclusive stays on Hotels.com surged by 60% year-over-year, reflecting a growing shift toward bundled, worry-free travel experiences.
- Multi-stop travel is gaining traction: roughly 10–15% of users who book one property express interest in adding additional hotels to create a multi-city or multi-experience trip.
- Hotels.com is part of Expedia Group, which serves over 200 million travelers annually, giving the platform access to extensive data, loyalty benefits, and partner integrations.
- The Hotels.com Rewards program remains a strong draw — historically allowing travelers to earn a free night after every 10 nights stayed, making it one of the more straightforward loyalty schemes in the OTA market.
- The platform has maintained consistently high mobile engagement, with a significant share of last-minute bookings coming from its mobile app, particularly in urban destinations.
- Hotels.com frequently publishes global trend reports (such as the Hotel Price Index and Unpack ’25), making it a commonly cited source for journalists reporting on hotel pricing and travel behavior.
How big is Hotels.com’s digital reach?
Third-party web analytics place Hotels.com in the top tier of global lodging sites. In October 2025, Similarweb ranked the site #7 in its category and #910 globally. While Booking.com still leads in total visits, Hotels.com remains a top competitor in direct, paid, and organic acquisition channels.
Snapshot: Category Positioning
| Metric | Hotels.com |
|---|---|
| Category | Accommodation & Hotels |
| Category Rank | #7 |
| Global Rank | #910 |
Source: Similarweb web ranking, October 2025.
What does the Hotels.com app offer?
Hotels.com leans heavily into its app, marketing instant savings and a large property base. The App Store highlights Member Prices and 500,000+ properties worldwide, while Google Play repeats the Member Prices value and One Key benefits that work across Expedia’s brands. This positioning helps shift repeat bookers into logged-in, loyalty-eligible behavior.
How does the One Key loyalty program work on Hotels.com?
“One Key” unifies rewards across Hotels.com, Expedia, and Vrbo. On Hotels.com, members typically earn 2% in OneKeyCash on eligible stays, with tiered perks and higher earn at some VIP Access properties. In late 2025, Hotels.com added flexibility so members can either apply discounts immediately or bank rewards for later.
One Key at a glance
| Feature | Detail |
|---|---|
| Base earn on Hotels.com stays | 2% in OneKeyCash on eligible bookings |
| Program coverage | Expedia, Hotels.com, Vrbo |
| New flexibility (2025) | Use discounts now or save rewards for later |
Sources: Hotels.com One Key explainer, Skift coverage (Oct 2025).
What are Hotels.com’s latest pricing insights?
The 2025 Hotels.com Hotel Price Index™ analyzed year-over-year pricing across markets and tiers. The headline: international 5-star hotels were 27% cheaper on average than U.S. 5-star properties, with standout sub-$200 luxury options flagged in Hanoi, Pattaya, and Auckland. This pricing spread underpins the brand’s editorial and merchandising angles for deal-seekers.
How is the parent company performing?
Hotels.com is part of Expedia Group, and the group’s latest quarterly numbers provide context. In Q2 2025, Expedia Group reported +7% booked room nights, +5% gross bookings, and +6% revenue year over year, alongside improved margins and capital returns. These trends reflect ongoing migration work and an emphasis on loyalty and direct relationships across brands.
FAQ: Hotels.com
Is Hotels.com still competitive with Booking.com and others?
Yes. It ranks within the top 10 lodging sites globally by Similarweb category rank, and remains a major funnel into Expedia Group’s lodging supply.
How many properties does Hotels.com list?
The App Store listing references 500,000+ properties worldwide. Inventory can fluctuate as suppliers join or leave.
What’s the value of One Key on Hotels.com?
Members typically earn 2% in OneKeyCash on eligible hotels and can redeem across Expedia Group brands. New options in 2025 let members use discounts now or later.
Any recent insights on price trends?
The 2025 Hotels.com Hotel Price Index found international 5-star hotels average 27% cheaper than U.S. 5-stars, with multiple sub-$200 luxury markets.
Sources
- Similarweb — hotels.com Traffic Analytics & Ranking (Oct 2025)
- Apple App Store — Hotels.com: Book hotels & more (listing)
- Google Play — Hotels.com: Travel Booking (listing)
- Hotels.com — Join One Key (How earning works)
- Skift — Hotels.com adds save-or-use flexibility for One Key rewards (Oct 2025)
- Expedia Group Newsroom — Hotels.com 2025 Hotel Price Index
- Expedia Group Investor Relations — Q2 2025 Earnings Release
- Expedia Group Newsroom — Unpack ’26: Trends report (Oct 2025)
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