England remains one of the world’s most visited destinations, combining historic cities, countryside landscapes and global-travel hubs.
In 2024, British residents took around 905.6 million day-visits in England and about 90 million overnight domestic trips within England.
Spend for all domestic tourism in England in 2024 reached £76 billion.
Meanwhile inbound tourism (to the UK) reached ~42.6 million visits and £32.5 billion spend in 2024 — England captures the bulk of this.
Key Stats: Tourism in England
- London leads the comeback — in the first half of 2024 alone, the capital welcomed 10.4 million international visitors, about 5% more than in the same period of 2019.
- The East of England is the quiet winner, standing out as the only English region where inbound visits in 2024 surpassed pre-pandemic levels.
- Tourist spending surged in London, the South East, the South West, and the East of England, while northern regions like Yorkshire & the Humber and the North East are still catching up.
- Domestic tourism stayed strong — English residents took trips totaling 255.7 million nights in 2024 and spent £27.3 billion, up about 5% year-on-year.
- Shorter breaks on the rise — spending increased, but nights fell by roughly 9%, showing a shift toward more frequent, shorter trips within England.
How Many Tourists Visit England Each Year?
In 2024, residents of Britain made ~90 million overnight trips in England and ~905.6 million day-visits.
Inbound international visits to England (via UK data) were ~42.6 million in 2024; given England is the major destination, this gives approximate scale.
How Many Tourists Visit England Each Day?
Based on ~905.6 million day-visits in 2024, that’s on average ~2.48 million day-visits per day (British residents) in England.
For inbound international visits (~42.6 million), that averages ~117,000 per day across UK; England’s share is likely ~80–90% of that.
How Much Do Visitors Spend in England?
In 2024, domestic tourism spend in England was ~£76 billion, of which day-visits made up ~64%.
Inbound international visitor spend in the UK was ~£32.5 billion in 2024.
Which Countries Visit England the Most?
England’s outbound visitor data is less publicly segregated; for inbound international tourism respondents to the UK overall, top markets include the USA, France, Germany, Ireland and other long-haul markets.
What Are the Most Visited Attractions in England?
Some of England’s top attractions in London and beyond recorded multi-million annual visits (latest full year data).
| Attraction | 2023/24 visitors (est.) | Location |
|---|---|---|
| British Museum | ~6.48 million | London |
| Natural History Museum, London | ~6.30 million | London |
| Tate Modern | ~4.60 million | London |
When Is the Best Time to Visit England?
Tourism in England is fairly steady year-round, with peaks in late spring to summer (May–August) for both domestic and international visitors.
- Summer (May–Aug): High – good weather, cultural festivals
- Spring (Mar–May): Rising – gardens, outdoor events
- Autumn (Sep–Nov): Moderate – countryside, heritage tourism
- Winter (Dec–Feb): Lower for some regions, but city breaks and festive travel remain strong
What Are the Biggest Events Attracting Tourists to England?
Major events such as Wimbledon Championships, Glastonbury Festival, major football tournaments and city festivals contribute significantly to England’s tourism appeal.
How Much Money Does England Make From Tourism?
Domestic tourism spend in England in 2024 was ~£76 billion.
Inbound international visitor spend in the UK (major portion to England) was ~£32.5 billion in 2024.
Together, tourism remains a major contributor to England’s visitor economy and supports many jobs and businesses.
Which Regions / Cities in England Are Most Visited?
London remains the dominant city destination, accounting for over half of inbound tourism spending and visits.
Other popular regions include the South West, South East, North West, East Midlands and the major cities of Manchester, Birmingham, Liverpool.
FAQ – England Tourism Insights
How many tourists visit England yearly?
Approximately 90 million overnight domestic trips and ~905 million day-visits in 2024.
Which country sends the most tourists to England?
For inbound tourism to the UK, the United States remains one of the largest source markets.
What is England known for among tourists?
England is known for its historic cities, countryside, royal heritage, cultural institutions and global capital London.
When is the best time to visit England?
Late spring and summer (May–August) offer the best weather and festival calendar.
How much does tourism contribute to England’s economy?
Domestic tourism spend in England was ~£76 billion in 2024; international inbound spend to the UK was ~£32.5 billion in 2024.
Sources
- VisitBritain – Inbound visits and spend & regional breakdown — Inbound Visits & Spend: annual, regional (2024)
- VisitBritain – Domestic day visits 2024 — Domestic Day Visits: England & Britain 2024
- VisitBritain – Domestic tourism latest results — Domestic tourism – GB & England Q2 2025
- UK Parliament Commons Library — Tourism: statistics and policy – UK (includes England context)
- Office for National Statistics – Leisure & Tourism — Leisure & Tourism statistical bulletins
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