How Many Tourists Visit Poland Each Year? [Poland Tourism Statistics]

Poland has become one of Europe’s fastest-recovering and increasingly diverse tourism destinations.

In 2023, approximately 37.9 million stays in tourist accommodation were recorded (up ~7.1 % on the year before) including an estimated 19 million foreign tourist visits — nearing its pre-pandemic peak of ~21 million in 2019.

The government projects tourism revenue will reach about US$9.7 billion by 2025.

Key stats: Poland Tourism

• 38.8 million tourists stayed in Polish accommodation in 2024 — the sector is growing steadily.
• 97.6 million overnight stays were recorded in 2024, up by more than 5% year-on-year.
• In Q1 2025 alone: 8.0 million visitors and 19.1 million nights, showing strong momentum early in the year.
• The travel & tourism sector contributed PLN 144.5 billion in 2024, roughly 4% of Poland’s GDP, while supporting nearly 885,000 jobs.
• Domestic tourism is thriving: PLN 42.8 billion was spent by Polish travellers in 2024, 5.6% up from 2019.
• Meanwhile, international visitor spending lagged at PLN 63.1 billion, still about one-fifth below pre-pandemic levels.
• Forecast for 2025 points to a milestone: PLN 165.5 billion contribution to GDP, rising tourism’s share to 4.4%.
• On Poland’s Baltic coast, hotel occupancy hit 69.2% in 2024, up from 66.9% in 2023 — seaside Poland is heating up.
• Growth is evident: early 2025 showed a 13.9% increase in domestic tourists and 9% increase in foreign visitors.
• Poland added 3.5 million additional overnight stays in H1 2024 versus the same period in 2023 — showing the recovery is picking up pace.

How Many Tourists Visit Poland Each Year?

Poland recorded about 19 million foreign tourist visits in 2023, with a total of ~37.9 million stays in accommodation including domestic and international guests.

Domestic tourism is also strong: for example in early 2025 the number of tourists staying in accommodation in Poland’s establishments rose 12.9 % in Q1 vs same period 2024.

How Many Tourists Visit Poland Each Day?

With ~37.9 million stays in 2023, the rough daily average is around 104,000 overnight stays per day. (Note: this is accommodation stays, not necessarily separate arrivals.)
Seasonal peaks (summer, holiday periods) regularly exceed this average.

How Much Do Visitors Spend in Poland?

Poland’s inbound tourism earnings are projected to reach US$9.7 billion in 2025.

One recent article reported that foreign tourists boosted Poland’s economy by €3.6 billion (approx.) in early 2025, with an average spend of PLN 585 (≈€137) per tourist in one sample period.

Which Countries Visit Poland the Most?

In 2023, among foreign tourists arriving January-November:

• Germany: ~1,500,000 visitors
• Ukraine: ~858,000 visitors
• United Kingdom: ~588,000 visitors
• USA: ~442,000 visitors
• Czech Republic: ~324,000 visitors

Poland is increasingly drawing visitors from Gulf states and other non-European markets as well.

What Are the Most Visited Attractions in Poland?

Poland’s tourism draw is diversified across history, cities, nature, and culture. Some of the most visited include:

• Kraków (historic Old Town, Wawel Castle)
• Warsaw (capital city, heritage, business travel)
• The Baltic Sea coast (e.g., Gdańsk, Sopot)
• The Tatra Mountains & Zakopane region (mountain tourism)
• Auschwitz‑Birkenau (site of historic significance)

When Is the Best Time to Visit Poland?

Poland offers tourism year-round but certain seasons stand out:

• Summer (June–August): Peak for seaside, festivals, city sightseeing; e.g., August 2024 recorded ~4.75 million tourists in that month.
• Autumn (September–November): Ideal for city breaks and nature (colours in mountains, forests).
• Winter (December–February): Growing draw for ski resorts, Christmas markets in cities like Kraków and Wrocław.
• Spring: Shoulder season many find offers better value and fewer crowds.

What Are the Biggest Events Attracting Tourists to Poland?

Major festivals, cultural events and nature-based tourism are key:

• City festivals in Kraków, Warsaw and Wrocław
• Mountain/ski tourism in the Tatras region
• Baltic coast summer events and beach tourism
  While specific visitor numbers for each event vary, the broad trend is that Poland is expanding its offerings beyond traditional city tourism.

How Much Money Does Poland Make From Tourism?

Tourism is a significant contributor to Poland’s economy, with inbound revenue projected to reach US$9.7 billion by 2025.

Accommodation infrastructure also expanded: as of 31 July 2024 there were 10,354 tourist accommodation establishments (+5.6% vs 2023) in Poland.

How Busy Are Hotels in Poland?

Hotel capacity is growing and occupancy rates are improving. For example, accommodation data show strong growth in major months: January-August 2024 saw ~26.06 million tourists in accommodation, compared to ~24.69 million in the same period in 2023.

Which Regions in Poland Are Most Popular With Tourists?

Regions that draw significant tourism include:

• Lesser Poland Voivodeship (Kraków)
• Mazovia (Warsaw region)
• Pomerania (Baltic coast: Gdańsk, Sopot)
• Podhale/Tatra region (Zakopane)
• Lower Silesia (Wrocław)
  These regions combine history, nature, culture and accessibility.

FAQ – Poland Tourism Insights

Sources

1. Statistics Poland (GUS) — Tourism – basic data on capacity & occupancy
2. Polskie Radio — Growth in Polish tourism: new visitor stats revealed
3. TVP World — Poland sees 13% surge in tourist numbers
4. GoWithGuide blog/Statista projection — Poland Tourism Statistics: Revenue projection US$9.7 billion
5. Statista/ReportLinker — Poland Tourism Industry Outlook 2024-2028